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Product Dojo
Product Learning Journey
The Product Dojo is a learning journey for people who lead and assist teams that create value for customers. After checking in and preparation with our coaches you will be hands-on from the first moment working in small teams with peers from the digital product community to solve sustainable value proposition and business model design challenges. By iterating you learn navigating rapidly several ways from initial idea to creating tangible outcomes, you will improve your practical skills using the tools of Design Thinking, Scrum and Lean Startup, including Value Proposition and Business Model Design, Job-To-Be-Done, customer development, idea generation and User Story Mapping. You will receive feedback and improve your team leadership skills.
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Why are we doing the Product Dojo?
Digitalization fundamentally changes how products and services are created. Agile product thinking closes the gap between sales, marketing and technology, to help companies create value in a sustainable ways. Organizations rely on autonomous, self-organizing teams that work in direct contact with their customers as the core of innovation and value creation. To help these teams to create outcomes that matter and to make an impact by solving real customer problems they need to find their own iterative flow while making use of multiple tools available from the design, lean and agile community and to create a culture of continuous valuable discovery.
How do we help you learn?
We only teach what we apply on a daily basis while coaching teams at leading agile product and service companies in Europe and US. We improve skills within fast paced startups, corporate innovation and transformation teams. The learning culture we develop is creative, social, action-oriented and engaging, and we value practical work over theoretic discourse. Using realistic challenges with a purpose we create an learning experience within a safe space that helps participants stretch their limits. To simplify transfer of new knowledge we are engage with participants ahead of the learning event to include their unique challenges. We also provide deep follow up resources and ongoing coaching with peers in our off- and online communities
Who is it for?
The Product Dojo is for anyone who wants to lead in product development, e.g. Product Managers or Product Owners but also people contributing to making products customers will love including UX Designers, Developers, Domain Experts, Scrum Masters or Agile Coaches. We expect participants to be fully engaged and come with an open mindto explore new terrain. For beginners the Product Dojo is a starting point into agile product thinking. For experienced participants this workshop’s condensed agenda is a modular framework to design their own steps of a custom innovation cycle or innovation sprint. For people in creative leadership positions we provide opportunities to improve participants’ personal leadership capabilities. And for teams we include team-based methods for rapid decision making to accelerate team formation processes.
Our Way of Working
When working with organisations who are leading in digital and agile product development we are constantly deepening our knowledge in designing agile product organisations that grow organically and adapt to fit needs. In the process of using our toolbox in coaching corporate startups and accelerators from global companies we’ve identified a set of core principles and success factors that guide us as we help innovation teams:
- Organize in small, 100% dedicated, cross-functional teams using lightweight agile roles. Have a dedicated sponsor who leads in an agile way, creates high level of psychological safety and gives forthright, non-violent feedback. Nurture a culture of high autonomy, shared purpose, mastery and trust,. Establish a customer-centric flow, value create over react. Have a strong shared vision combined with rapid empirical design/test cycle for fast learning. Utilize a lightweight, emergent, adaptive agile process owned by the people who do the work, in a continuous improvement cycle, with emphasis on: focus, speed, action, visualization, time-boxing and experimenting. Be mindful of setting up a physical and digital workspace that adapts for creative work.
Your Takeaways
- Methods and Tools
We introduce the Value Proposition Canvas with a set of methods for customer discovery using the Jobs-To-Be-Done innovation framework, Design Thinking with methods for empathy, ideation and prototyping, hypothesis mapping using the Strategyzer Test Card, a profound testing library, User Story Mapping, Video MVP creation, Scrum Retrospectives, lightweight Scrum including Sprints, Culture Mapping to design an innovation culture. - Innovation Process
For the experienced participants this workshop’s condensed agenda is a modular framework to design their own steps of a custom innovation cycle or innovation sprint. - Leadership and Team
By using an action-oriented teaching style and designing exercises as team-based challenges the workshop provides opportunities to improve participants’ personal leadership capabilities. For the teams the workshop includes a set of team-based methods for rapid decision making helps to accelerate team formation processes.
Why Us?
We are an experienced team working together since 2012 and have helped hundreds of people and teams at the Product Dojo, in Inhouse workshops and Coaching sessions, while also tackling the ever growing complexity of product innovation.
We put our customer’s problems first and then we co-create the next step or the entire journey, using our skills in Design Thinking, Lean Startup, Scrum Trainer (CST™) and Management 3.0 agile leadership tools. We have been practicing what we at #PoDojo teach since the early 1990s, and we have deep knowledge in agile product strategy and development, agile leadership, scaling product organisations and startups, corporate startups and accelerator programs and agile transformation.
