Get product right

Level-up your skills in Product Discovery, Strategy and Design. Learn how to lead product teams in creating valuable products.

Hands-on learning space for product people

The Product Dojo is the “place of the way” for product people to practice Product Discovery, Strategy, Design and Development to thrive in their leadership role. At our open live online and in-person sessions and customized in-house workshops we help product people to do what we do by teaching processes and methods that we apply on our day to day job coaching product people and teams. Our training experiences are engaging, highly practical, hands-on and social. We value theory but we believe to get better in the complex product job can only be learned by practice.

New Training: Evidence-based Product Decisions with AI

Join us for an immersive, hands-on workshop where you'll work on a real-world challenge, apply the latest AI tools, and upskill in product strategy, customer discovery, and evidence-based decision making.

Learn more

Meet our peers in product

"Thanks to the #PoDojo team for the incredible workshop. These 3 days were packed of learning and challenges, I learned so much!"

Dmitrii Zhamanakov | idealo
“Great, hands-on learning experience that provides actionable insights on tools and concepts to bring your PM skills and products to the next level.”

Juliane Woyand | Zalando
“Just soaked up loads of new PO-super-powers in no time. Thank you so much #podojo”

Sebastian Lesser | Signavio / SAP
“#PoDojo is an amazing way to get a hands on experience of what a product cycle can and should look like...some bends of the road may be challenging but it was great realizing that a real product was there at the end.”

Marijana Grujic | AccessHolding
“It is an intensive and really practical workshop and it solves the biggest problem: Really use the tools you have learned. “

Raphael Koch | Zalando
“It's a great opportunity to meet people from different backgrounds and also learn on practice, not only the theory. Stefan and Catherine created an open and collaborative environment where everybody did their best and had a lot of fun on their ideas.”

Elena Myshelova | Plugsurfing
“A rollercoaster ride through everything needed to get from problem to product. Not just sit and listen - actually create great things together with great people.”

Martin Behrmann | Axel Springer
“Initially, I was excited about meeting new networks of product techies and gathering some new frameworks and tools for strategy, customer discovery, ideation, prototyping and build on digital products. I came away with much more than this. It was a surprisingly fun and very educational week in the dojo.”

Holly Williams | Springer Nature
“Well structured, hands on interactive experience that would open wide PO's world to you and make you act and challenge the status quo. Thank you #podojo team.”

Dusko Dimitrov | AccessHolding
“#PoDojo is great to practice as Product Owner. I learned a lot and it was a lot of fun! Thanks so much to the team”

Sophia Fischer | IBM iX DACH
“#PoDojo really helped me to master some of the required tools and methods in my job as a product owner! I really enjoyed those three packed days full of learning, networking, discussion and after all lots of fun! Thanks a lot! It really had an impact on me! Keep up the good work!”

Andreas Plässer | Otto
“The Product Dojo offers a very intense 3-days-workshop-program with many useful insights and methods to apply in your daily worklife. It is a great opportunity to connect to other creative and inspiring minds and learn from experienced coaches. I am very happy to be part of the PO Dojo community - highly recommended.”

Cynthia Hoops | MM1
“It has been a great experience with great trainers. Highly recommended to ambitious Product Owners!”

Sascha Hartmann | Wooga
“Very inspiring event with great dedicated people! Awesome”

Stefanie Herzig | Microsoft
“Very experienced trainers and participants sharing first hand experiences of similar challenges and how they have overcome them.”

Philip Baumann | DaWanda
“Thanks for the inspiration, the mixture of hands-on and theoretical parts made the #PoDojo a very valuable experience for me. I loved the busy atmosphere and the vibe. I totally recommend #PoDojo to any PO.”

Heike Röttgers | idealo
“You guys rock. You find a great balance between theory and practical sessions by listening to your group.”

Jöran Rieß | Zalando
“Hands-on, practical, out of the comfort zone, it`s a journey!”

Liz Babidge | HERE
“Great training, where you learn in a pratical and fun way!”

Jussi Silfver | HERE
“#PoDojo’s CSPO was an absolutely life changing experience I would recommend to anyone who is interested in managing people, leading projects or wanting to know how to work through tough ideas. Regardless of your experience level or current position this course is for you.”

Brianna (Stracuzzi) Heßberger | Delivery Hero
“Learned a lot about problem and solution exploration #designthinking #valueproposition #PoDojo”

Tobias Ritterbach | sipgate
“The training is a good mix of theory and practice. I learned tools and methodologies which I’m sure will improve my performance in my daily job. Plus, I had the chance to collaborate and have fun with great people with similar interests and challenges!”

Adrien Renahy | Zalando
“The list is big. I’m impressed. I learned new tools, I got a better / deeper understanding about tools I already knew and I also got a much clearer vision about how different processes relate to each other.”

Jonathan Soifer | MovingA
“Happy to have put the famous agile/lean/design thinking concepts into practice, and inspired by the instructors and fellow students.”

Baptiste Iafrate | HAPPYCAR
“The workshop is an enabler for greater productivity in your company. Put it on your backlog!”

Pascal Steingrube | Developers-on-Demand.com & DNA-print.de
“What a great two day session! Received many new insights on how to adapt agile to my daily work! Thanks to the great trainers with lots of experience!”

Alexander Hochgürtel | Kienbaum
“A fun filled 3 day interactive and comprehensive workshop with an opportunity to learn and explore the Product Owner skills followed by roleplaying and implementation in a creative manner.”

Irfan Jamal | Mercedes-Benz
“If you want to learn about Agile, this training experience is a must. Be prepared for 3 days of the most intense learning experience you will ever have. Be open, go out of your comfort zone!”

Zvonimir Durcevic | Unified Mobile Solutions
“Thanks for the great informative and inspiring workshop.”

Meik Neuhaus | Deutsche Post E-Post Development
“The #PoDojo is a great opportunity to get in touch with other Product Owner which are facing mostly the same problem. Practicing the theoretic models helps enormous to learn them and understand their need.”

Kathrin Mai | Visual Meta
“The workshop is hands on – just like I expected it so see.”

Christina Joho | Syracom
“My biggest win from PoDojo was understanding how to come up with ideas that could be tailored to my products and work in my genius zone. PoDojo has made my approach towards Product Management fun! With them I truly feel that sky it the limit when it comes to the tools and techniques I have learned.”

Tejeswini Kashyappan | Architrave
“Learning while having fun? It sounds like a trap! Intensive, engaging, very social!”

Scibor Lwandowski | Good Game Studio
“Talk to your customer, discover their problems and invent a product that relieves customers paint.”

Renzo Scheffer | sipgate
“Those were three awesome days with tons of insights about the role of the PO and about myself! It is hands-on from start to finish. It was a great to experience this development process!”

Robert Wolff | Eye Square
“Be prepared to have fun, to do things that you never ever thought you are able to do, but be prepared with good shoes as there will be little sitting and more doing. And not to forget the most important #trusttheprocess :).”

Alexandru Stan | mySugr
“I would recommend #PoDojo to anyone on their way to becoming a Product blackbelt.”

Clive Lavery
“From the first minute on, this well organized workshop takes you on a journey of product learnings that last longer than three days 🙂”

Thilo Schmidt | Architrave
“After three years of several recommendations, I finally had the chance to attend a Product Dojo myself. It is amazing what we have accomplished in such a short amount of time. The tight and timeboxed schedule, helped us concentrate and focus on core issues. Nevertheless, the time pressure caused a spark in creativity and resulted in a value-generating prioritization. The mix of attendees was highly diverse, which enabled great conversations and networking.”

Sophia Krause | RTL Interactive
“Leave your daily work behind and be open minded, this workshop will blow your mind!”

Christoph Wehofer Austrian Lotteries
“Intensity of the training was super high and even thou, when I went home, I wanted to experiment on things and being tired did not even matter. Knowledge that directly motivates you to do more and take an action, is the best kind of knowledge that one can get. Thank you for this !”

Teona Burdiladze | Access Microfinance
“Fun, revealing, refreshing ….inspiring!”

Asenet Varela | HERE
“As User Exprerience Designer it was a great chance to get a deeper understanding of the Product Owner job so now I can integrate User Experiece Methods much better in our daily team work.”

Viktoria Kremer | Allianz Deutschland
“Intense. Great insights! Wow! Highly recommended.”

Sebastian Göhr | Jochen Schweizer
“It works! Just try out the #PoDojo technique. It really works 🙂”

Vasiliki Gkouta | Zalando
“Hands on experience from day one on. Highly recommended for new as well as for experienced agile professionals.”

Hendrik Jager | idealo
“I think you can’t get more inspiration in 3 days than in the #PoDojo.”

Cecile Bockhold | Inxmail
“Relevant to the modern world!”

Simon Cowan | Liberty
“During this three day long training, I met fantastic people and practiced a lot of techniques which can help me every day to make my team more efficient and my product better. What’s more, the coaches answered a lot of difficult questions of ours and helped us to solve problems around our products.”

Tamas Virag | Qualysoft
“If you are a product owner, do yourself a favour (or Christmas gift) by joining #PoDojo.”

Rahul Sharma | GameDuell
“Three days packed to the rim with trying and experiencing first hand a wide variety of relevant tools and methods to be the best PO you can be. Challenging, fun, very engaging and inspiring.”

Patrick Steller | Zalando
“The PoDojo was an amazing learning experience! Designing multiple products while applying concepts like Design Thinking & Lean Startup was a fresh experience!”

Stefan Januschke | Tricentis
“Packed three days aimed at generating, testing, designing and implementing product ideas. Highly recommend for those new or seasoned as a way to shake up your routine and start collaborative learning around product at your company! 🙂"

Katharine Jarmul | Kjamistan
“Great variety of exercises, continuous feedback from coaches & participants.”

Artem Dmitriev | Schaeffler
“The #PoDojo workshop is a great way of experiencing Scrum/Agile framework style and get a lot done in a planned and structured way.”

Danilo Guerra | SumUp
“Refresher on the job(s) of PO. Fun time and great exchange with other PO´s. Learning new methods and frameworks.”

Joel Saitowitz | SRF
“It was a great experience! It was nice to have an interactive class with lots of great projects and discussions.”

Alessandro Tschabold | local.ch
“It’s an intensive training for experienced product owners. I don’t know any other event which covers similar topics in a three day course.”

Jan Wiesmann | Congstar
“Helped me to get an outside perspective on my daily job, which make me change some things.”

Jana Reichel | Hawesko
“Get long lasting experiences from a highly motivated and highly skilled team of teachers!”

Stefan Gohr | Swisscom
Thank you #PoDojo for the pitching coach and your overall attention. The video challenge was so much fun!”

Julia Biro | Rocket Labs
“#PoDojo enabled our energy and creativity and moving us to incredible ideas.”

Yvonne Balzer | Kienbaum
“An absolute must for each product owner.”

Karsten Ermlich | Cornelsen
“Thank you for the new way of thinking! Go #PoDojo!”  

Jahangir Kohestani | Kienbaum
“#PoDojo are excellent trainers with in depth theoretical and practical experiences about generating and shape ideas that feeds into products. I highly recommend the Product Dojo training to organizations, big or small, Product enthusiasts, and managers.”

Mohamed Dicor Kalawa | VW Financial Services
“Thanks for two precious days of input, creativity & inspiration!”

Christian Ahrens | Kienbaum

Customized product learning workshops

To rapidly up-skill groups of up to 120 product people and their teams we design and facilitate a customized learning journey that fits your learning objectives.

What we offer

From running public and customized product learning workshops for hundreds of clients for more than 10 years, including Axel Springer, Zalando, Daily Deal/ Google, Forto, Wooga, OLX we have a huge repository of training modules that cover the whole chain from product discovery and strategy to incremental, iterative product development in scaled environments using a variety of agile frameworks.

To create a learning journey that fits the real work challenges of product people at your company we start with a discovery and design phase to co-create a training flow based on insights gained from people within your company. The initial training design will be testet with pilots and refined to scale for large groups, including a train-the-trainer model so that the learning sticks within your organisation.

The objective of the iterative training delivery is to grow a network of learners, enable peer learning and continuously improve the learning experience. We use real project challenges, teamwork simulations and agile games to create an immersive experience and make concepts tangible. The style of training is highly actionable and will be delivered to groups of maximum 20 people within one session.

What our customers say

“Growing an entrepreneurial spirit is key to success of digital transformation at Axel Springer, a leading media company in Germany. The #PoDojo helped us to design the value proposition of a learning format to support talents to become innovators and change agents. We have used the value proposition design framework and an iterative approach to deliver a series of evening workshops teaching lean startup, business model and value proposition design as well as agile methods.”

Johannes Burr | Axel Springer
“The mission of Zalando’s Innovation Lab “The Shuttle” is to establish a customer-centric bottom-up innovation culture and enable people with tools to innovate across the organization. The team behind “The Shuttle” helps entrepreneurial-minded people at Zalando who want to validate and move their ideas. We have hired the #PoDojo to introduce us to Lean Startup and Design Thinking for Business Model and Value Proposition Design. The action-oriented teaching style and deep knowledge of how to apply the tools helped us a lot so that the new thinking is now well accepted by our innovation coaches helping teams. They also use the tools in their daily work by mapping out how they as a unit create value for the organization and to launch a scalable learning program.”

Bastian Gerhard | Founder of Technology Innovation Lab (a.k.a. The Shuttle), Head of Innovation and Enablement at Zalando

Get product right

Hands-on learning space for product people

New Training: Evidence-based Product Decisions with AI

"Thanks to the #PoDojo team for the incredible workshop. These 3 days were packed of learning and challenges, I learned so much!"

“Great, hands-on learning experience that provides actionable insights on tools and concepts to bring your PM skills and products to the next level.”

“Just soaked up loads of new PO-super-powers in no time. Thank you so much #podojo”

“#PoDojo is an amazing way to get a hands on experience of what a product cycle can and should look like...some bends of the road may be challenging but it was great realizing that a real product was there at the end.”

“It is an intensive and really practical workshop and it solves the biggest problem: Really use the tools you have learned. “

“It's a great opportunity to meet people from different backgrounds and also learn on practice, not only the theory. Stefan and Catherine created an open and collaborative environment where everybody did their best and had a lot of fun on their ideas.”

“A rollercoaster ride through everything needed to get from problem to product. Not just sit and listen - actually create great things together with great people.”

“Well structured, hands on interactive experience that would open wide PO's world to you and make you act and challenge the status quo. Thank you #podojo team.”

“#PoDojo is great to practice as Product Owner. I learned a lot and it was a lot of fun! Thanks so much to the team”

“#PoDojo really helped me to master some of the required tools and methods in my job as a product owner! I really enjoyed those three packed days full of learning, networking, discussion and after all lots of fun! Thanks a lot! It really had an impact on me! Keep up the good work!”

“It has been a great experience with great trainers. Highly recommended to ambitious Product Owners!”

“Very inspiring event with great dedicated people! Awesome”

“Very experienced trainers and participants sharing first hand experiences of similar challenges and how they have overcome them.”

“Thanks for the inspiration, the mixture of hands-on and theoretical parts made the #PoDojo a very valuable experience for me. I loved the busy atmosphere and the vibe. I totally recommend #PoDojo to any PO.”

“You guys rock. You find a great balance between theory and practical sessions by listening to your group.”

“Hands-on, practical, out of the comfort zone, it`s a journey!”

“Great training, where you learn in a pratical and fun way!”

“#PoDojo’s CSPO was an absolutely life changing experience I would recommend to anyone who is interested in managing people, leading projects or wanting to know how to work through tough ideas. Regardless of your experience level or current position this course is for you.”

“Learned a lot about problem and solution exploration #designthinking #valueproposition #PoDojo”

“The training is a good mix of theory and practice. I learned tools and methodologies which I’m sure will improve my performance in my daily job. Plus, I had the chance to collaborate and have fun with great people with similar interests and challenges!”

“The list is big. I’m impressed. I learned new tools, I got a better / deeper understanding about tools I already knew and I also got a much clearer vision about how different processes relate to each other.”

“Happy to have put the famous agile/lean/design thinking concepts into practice, and inspired by the instructors and fellow students.”

“The workshop is an enabler for greater productivity in your company. Put it on your backlog!”

“What a great two day session! Received many new insights on how to adapt agile to my daily work! Thanks to the great trainers with lots of experience!”

“A fun filled 3 day interactive and comprehensive workshop with an opportunity to learn and explore the Product Owner skills followed by roleplaying and implementation in a creative manner.”

“If you want to learn about Agile, this training experience is a must. Be prepared for 3 days of the most intense learning experience you will ever have. Be open, go out of your comfort zone!”

“Thanks for the great informative and inspiring workshop.”

“The #PoDojo is a great opportunity to get in touch with other Product Owner which are facing mostly the same problem. Practicing the theoretic models helps enormous to learn them and understand their need.”

“The workshop is hands on – just like I expected it so see.”

“Learning while having fun? It sounds like a trap! Intensive, engaging, very social!”

“Talk to your customer, discover their problems and invent a product that relieves customers paint.”

“Those were three awesome days with tons of insights about the role of the PO and about myself! It is hands-on from start to finish. It was a great to experience this development process!”

“Be prepared to have fun, to do things that you never ever thought you are able to do, but be prepared with good shoes as there will be little sitting and more doing. And not to forget the most important #trusttheprocess :).”

“I would recommend #PoDojo to anyone on their way to becoming a Product blackbelt.”

“From the first minute on, this well organized workshop takes you on a journey of product learnings that last longer than three days 🙂”

“Leave your daily work behind and be open minded, this workshop will blow your mind!”

“Intensity of the training was super high and even thou, when I went home, I wanted to experiment on things and being tired did not even matter. Knowledge that directly motivates you to do more and take an action, is the best kind of knowledge that one can get. Thank you for this !”

“Fun, revealing, refreshing ….inspiring!”

“As User Exprerience Designer it was a great chance to get a deeper understanding of the Product Owner job so now I can integrate User Experiece Methods much better in our daily team work.”

“Intense. Great insights! Wow! Highly recommended.”

“It works! Just try out the #PoDojo technique. It really works 🙂”

“Hands on experience from day one on. Highly recommended for new as well as for experienced agile professionals.”

“I think you can’t get more inspiration in 3 days than in the #PoDojo.”

“Relevant to the modern world!”

“If you are a product owner, do yourself a favour (or Christmas gift) by joining #PoDojo.”

“Three days packed to the rim with trying and experiencing first hand a wide variety of relevant tools and methods to be the best PO you can be. Challenging, fun, very engaging and inspiring.”

“The PoDojo was an amazing learning experience! Designing multiple products while applying concepts like Design Thinking & Lean Startup was a fresh experience!”

“Packed three days aimed at generating, testing, designing and implementing product ideas. Highly recommend for those new or seasoned as a way to shake up your routine and start collaborative learning around product at your company! 🙂"

“Great variety of exercises, continuous feedback from coaches & participants.”

“The #PoDojo workshop is a great way of experiencing Scrum/Agile framework style and get a lot done in a planned and structured way.”

“Refresher on the job(s) of PO. Fun time and great exchange with other PO´s. Learning new methods and frameworks.”

“It was a great experience! It was nice to have an interactive class with lots of great projects and discussions.”

“It’s an intensive training for experienced product owners. I don’t know any other event which covers similar topics in a three day course.”

“Helped me to get an outside perspective on my daily job, which make me change some things.”

“Get long lasting experiences from a highly motivated and highly skilled team of teachers!”

Thank you #PoDojo for the pitching coach and your overall attention. The video challenge was so much fun!”

“#PoDojo enabled our energy and creativity and moving us to incredible ideas.”

“An absolute must for each product owner.”

“Thank you for the new way of thinking! Go #PoDojo!”

“#PoDojo are excellent trainers with in depth theoretical and practical experiences about generating and shape ideas that feeds into products. I highly recommend the Product Dojo training to organizations, big or small, Product enthusiasts, and managers.”

“Thanks for two precious days of input, creativity & inspiration!”

Customized product learning workshops

What we offer

Some of our clients who have put their trust in us

“Thank you for the new way of thinking! Go #PoDojo!”  

Some of our clients who have
put their trust in us