Evidence-Based Product Decisions with AI: Workshop

Learn how to leverage AI to enable customer-centric, evidence-based decision making, accelerating continuous customer discovery and incremental development. You'll collaborate with peers to tackle a real-world challenge, applying AI tools to level up your skills in extracting customer insights, framing problems, and prototyping solutions.

Session Flow

November 27, 2024 (1/2 day, online)

Session 1: Online Lift-off

• Meet the Challenge: Onboard into a new domain and work with your team on a real-world problem.

• Team Formation & Tool Onboarding: Collaborate in small teams with peers from different backgrounds to get familiar with AI tools.

• AI-Driven Discovery: Use cutting-edge AI tools to analyze customer data, frame key insights and create a rough discovery plan to guide your team's exploration over the next 1.5 weeks.

December 6th, 2024 (full day, onsite in Berlin)

Session 2: AI-Powered Product Innovation Sprint

• Framing the Problem: Refine your understanding of the challenge and identify a clear customer problem using AI-driven insights.

• Ideation & Prototyping: Generate and prototype solutions, supported by AI-driven creativity tools. Visualize and evaluate ideas against identified customer challenges.

• Experiment Design: Use AI to map assumptions behind product ideas and design experiments to validate them with rapid, low-cost tests.

Reflection & Integration: Reflect on using AI for customer discovery and product validation. Discuss integrating AI-driven processes into ongoing discovery and development.